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Spotlight on SHOT Show 2024
FULDA, GERMANY (5 February 2024)
The inaugural trade show of 2024 is now in the books. For the second consecutive year, UF PRO and Lindnerhof, both brands under the Mehler Systems umbrella, participated in the SHOT Show in Las Vegas.
The SHOT Show, now in its 46th consecutive year, stands as the paramount event for the shooting, hunting, and outdoor industries in the US. Building on the success of last year’s debut at the SHOT Show, and recognising the significance and growth of the US and Canadian markets, both brands showcased their offerings again this year.
The SHOT Show also served as the first international trade show where Mehler Systems presented its newly established brand name and structure, following the unveiling at Milipol Paris 2023.
UF PRO presenting its latest innovation: The Striker X Gen.2 Combat Pants
Having firmly established a presence in the US and Canadian markets, UF PRO is now seeking to reinforce its already strong foothold. This move aligns with the observed increase in demand for their high-end tactical clothing over the last few years.
Visitors at the UF PRO’s part of the booth had the opportunity to firsthand experience the recently launched Striker X Gen.2 Combat Pants. Designed with the valuable input and requirements of professionals in mind, these pants set a new standard in terms of adaptability and comfort. The latest product launch received significant attention, sharing the spotlight with other top-tier garment systems from the Delta, Monsoon, and Striker collections.
Moreover, the booth attracted industry professionals like Rick Crawley, Gerry Perez, and Kawa Mawlayee, who swear by UF PRO products. For more, follow UF PRO’s channels.
Featuring The Beast by Lindnerhof
Establishing a robust presence in Europe, Lindnerhof has now brought its battle-proven expertise to the US market.
At the Lindnerhof section of the booth, the spotlight was on “The Beast,” a pinnacle in Heavy Load Carrying Systems. This system empowers operators to carry more for extended periods, effectively minimising fatigue.
The presentation also showcased innovative abseiling gear, various plate carriers, and the interlocking modular system M.U.S.T., which is a joint project between Lindnerhof and Mehler Protection.
A Glimpse into Lindnerhof and UF PRO’s Impact at SHOT Show 2024
Lindnerhof and UF PRO, each excelling in their respective domains, left a notable impression with their innovative showcases. The success of the first trade show of the year stands as a testament to the impact created by both teams.
Check out the video highlights featuring Daniel von Chamier, Group Director of Sales at Mehler Systems, Mitja Božič, Head of Sales at UF PRO, and Jakob Kolbeck, Managing Director at Lindnerhof, as they guide you through the booth.
Anticipating SHOT Show 2025
Mehler Systems is well-prepared to embrace new challenges in diverse markets, showcasing the adaptability and resilience of the brands within Mehler Systems.
Now, we eagerly anticipate SHOT Show 2025.
